engage:BDR maintains several layers of demand, including direct brand and agency campaigns for display, video and native. Additionally, our buyers leverage IconicReach to compound their scale through the use of programmatic buying, allowing us to bring publishers incremental revenue for their inventory; demand which cannot be accessed through other platforms or agencies.

We take fraud seriously. engage:BDR employs the most sophisticated 3rd party AQ and TQ vendors in the space. Our partnerships with Pixalate, GeoEdge and The MediaTrust solidifies our pledge to our clients.

engage:BDR’s team is comprised of expert media buyers focused in cultivating relationships with publishers by offering cutting-edge solutions that help increase overall yield through a variety of integration types designed to remove technical barriers. Unique campaigns which net higher eCPM’s, favorable payment terms, and above industry average fill-rates are clear values for a publishers today; engage:BDR is proud to deliver these solutions for over a decade.






Publisher Protection

We are vigilant in the fight against malware. We utilize our proprietary anti-malware scanning technology on all tags, and create a second and third layer of leading third-party technologies to ensure that nothing slips through the cracks.

Creative Control

We understand that user experience is key to your business. We offer our publishers comprehensive creative control, and the ability to block irrelevant verticals of campaigns, or specific advertisers who you have direct deals with.


Our team of analysts is consistently utilizing rich reporting and insights to ensure your yield is optimized. They are aided by a full support and technical team to help with any issues that may arise, while keeping an eye on your bottom line.


Our influencer marketing platform, IconicReach, brings unique, differentiated demand to our publishers. These brands work with us to grow their digital footprints by including display, video and native in their marketing budgets; offering our publishers truly incremental revenue opportunities they won’t see from any of our competitors. 

Highest Fill and CPMs

AdCel’s proprietary SDK drives some of the highest effective CPMs and fill rates in the industry without any compromise to user experience. Our average fill-rates in the USA for video inventory are over 99%, allowing publishers to divest dozens of poor performing SDK’s in favor of one simple integration which can handle all of your monetization requirements. We make things simple- one account, one contract and one SDK to handle all of your apps’ monetization needs.  

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